The Business Strategy Questions the Pandemic is Forcing Leaders to Answer

Jan 31, 2021 | Hot Mess Hotline Podcast

When the economy is booming, many businesses are successful because there’s money to be spent. That’s not a bad thing.

But a sudden economic shock often causes folks to cut back a bit, or at least become more discerning about it.

As sales become harder and every marketing dollar needs an ROI, leaders must look themselves in the mirror to really figure out how and why their business or department is successful.

In this episode of the Hot Mess Hotline, we’re continuing the conversation on lessons learned from 2020 and what to take with us as mid-level leaders into 2021 and beyond in the economic recovery ahead. Here are the business strategy questions you must answer next.

Listen as a podcast!

You can find this episode as a podcast wherever you love to listen!

Subscribe to the Hot Mess Hotline now and never miss another episode, including quick tips, webinars, and in-depth interviews with leaders who have landed in a hot mess (and how they overcame it).

Listen on Libysn
Listen on Apple Podcasts
Listen on Stitcher
Listen on Spotify
Listen on Google Podcasts

Lead powerful meetings and create purpose, participation and problem solving for your most valuable time

Download this toolkit and you'll get resources to:

    • Easily manage task items from every meeting
    • Design agendas quickly and allow folks the right info to prepare
    • Hold your next effective staff meeting with focused content
    • Run a quick daily meeting so your team gets more shit done
    • Have your staff turn in meaningful updates so meetings are shorter
    • Start meetings in an engaging way. Get everyone to laugh, not roll their eyes.

Lead Kick Ass Meetings

Download this toolkit and you'll get resources to:

  • Easily manage task items from every meeting
  • Design agendas quickly and allow folks the right info to prepare
  • Hold your next effective staff meeting with focused content
  • Run a quick daily meeting so your team gets more shit done
  • Have your staff turn in meaningful updates so meetings are shorter
  • Start meetings in an engaging way. Get everyone to laugh, not roll their eyes.

About Calvin Ellison, Jr.

Calvin E. Ellison Jr., President of Executive Impact Group has over 25 years of experience in management consulting with a special emphasis on executive coaching, leadership development,
and customer relationships.

For eleven years Mr. Ellison was a group facilitator and executive coach for CEOs who were members of Vistage International, the world’s largest educational membership organization for CEOs and company Presidents. As a Vistage Group Chairman, Mr. Ellison coached 46 CEOs who collectively generated over $910 million in revenue and employed more than 3,200 employees. As the chairman of the group, Calvin’s role was to work closely with each CEO to monitor their strategic plans, analyze the financial stability of their companies, and challenge them on ways to generate profitable growth
through the problem-solving of critical business issues.

In 2009, Mr. Ellison started The Executive Impact Group to provide strategic guidance to CEOs and emerging leaders. In the five years since the organization was started, he was worked with 37 executives, 27 of which are in the CEO role in their organization.

Mr. Ellison has been involved in sales and human resource development for most of his professional career. Upon completing his undergraduate education at University of California at Davis with a B.S. in Environmental Planning and Management. Mr. Ellison first developed his passion for sales and marketing when he joined Dow Chemical Inc. as a Sales Executive. Calvin continued his sales career with American Hospital Supply and was responsible for sales and business development for a select group of hospitals. He later finished his corporate career with Xerox Learning Systems (a division of Xerox Inc.) as a Regional Marketing Executive. At Xerox his responsibilities included selling and facilitating training programs targeting towards sales teams and mid-level management.

Mr. Ellison has also held several board and committee member positions with the Indiana Organ Procurement Organization, the United Way, and Family Services Association. Calvin volunteers his time as youth coach for baseball, basketball, and football.

Lead Kick Ass Meetings

Download this toolkit and you'll get resources to:

  • Easily manage task items from every meeting
  • Design agendas quickly and allow folks the right info to prepare
  • Hold your next effective staff meeting with focused content
  • Run a quick daily meeting so your team gets more shit done
  • Have your staff turn in meaningful updates so meetings are shorter
  • Start meetings in an engaging way. Get everyone to laugh, not roll their eyes.

Related Posts

Rules to Live By for Good Leaders and Bad Leaders with Chris Clews

Rules to Live By for Good Leaders and Bad Leaders with Chris Clews

Chris Clews, speaker and author, bring us rules to live by for good and bad leaders straight from the 80s! Again! He has such a valuable perspective to share (and we have laugh so much when we’re together), I just had to have him back. 

This time we’re talking about Road House and other 80s favorites. Plus if you’re thinking about pivoting your career or there’s a creative idea you keep thinking and dreaming about, Chris has some great advice on how to take action on it.

read more
Your Team’s Long Term Growth Plan Needs You in the Details with Tony Newcome

Your Team’s Long Term Growth Plan Needs You in the Details with Tony Newcome

Tony Newcome, CTO at ActiveCampaign, creates long-term growth plans with his team and has everyone working in the details, including himself. It’s been instrumental to ActiveCampaign’s success and certainly his track record as an award-winning technology leader. In this episode listen for Tony’s leadership perspective and how he keeps cultures going in hyper growth mode while also staying focused. He believes the best in people and it shows through in everything he does and every conversation he has.

read more
Project Management Problems Always Have People Solutions with Charlie Garcia

Project Management Problems Always Have People Solutions with Charlie Garcia

Charlie Garcia, president of C. Garcia and Associates, has learned that every project management problem really needs a people-focused solution. He grew up in the construction industry and learned early on to take responsibility for what’s broken AND what’s going right. In this episode, you’ll hear Charlie describe a problem completely caused by other people but making him look bad. Like losing millions of dollars bad.

read more